Entries from September 2019

  • September, 2019
  • 10 Ways To Get More Customers From Instagram

    At the moment, Instagram is the most popular story-telling visual app. When it was launched nine years ago, not many companies felt that they should be using it to advertise their products and services. Nowadays, things have changed completely. Almost everybody is on Instagram, and the companies feel that it is where they should be too. Many of them have benefited immensely due to their presence on this social platform. So, let's take a look at 10 ways to get more customers from Instagram.

    1. Get more customers from Instagram by sharing the photos people can connect with
    What the most popular Instagram accounts have in common is that they are abundant in images everybody can relate to. That is how you create a relationship with your audience in the most natural way. Your account should be authentic and original, yet a little bit personal. This personality note is something that attracts customers.



    For example, you can share some photos of you and your colleagues at the company party or some behind the scene pix of your product being made. Just make sure that the images are appropriate and that they represent your company in a way that you would like it to be presented. Or, if you are looking for the ways to make your moving company visible online, posting some photos of your hard-working, professional movers hanging out together after their work is successfully completed might bring you some new customers.

    2. Use popular hashtags, but don't overdo it
    If you are new to Instagram, or you simply don't have an idea what hashtags to use, you can find your inspiration at Google or Webstagram. The trendy hashtags that can be relevant to your industry can generate more interaction. Instagram offers the autocomplete options if you are indecisive of what you should choose. However, when adding hashtags, you should be careful not to overdo it. More than three of them per photo will look more like a Spam than a genuine working experience that you would like to share.

    woman holding a hashtag
    The choice of a hashtag can help you get more customers from Instagram


    3. Follow others and expect to be followed
    Social media has become an integral part of our lives and we need to learn some basic rules of conduct. This is what all social media platforms have in common - you will not be followed unless you follow others. You just have to be active. Once you find the brands and users that share your interests you should start interacting with them.

    You can do so by

    • liking,
    • commenting,
    • or sharing their images – that is one of the ways to get more customers from Instagram

    Don't forget to follow the influencers in your field of interest and Instagram stars.

    4. Choose the right time to post
    Be mindful of the time zone your users are located in. You can even do a little research to find out when your customers are the most active online. That is usually right after they get up in the morning or after they come back home from work or school. Since the average life of a photo within the news feed is some four hours, make sure that your timing is good. You do not want to waste your posts during hours when your potential customers are too busy to hang out on social networks.

    An hourglass with red sand as an illustration how right timing can help you get more customers from Instagram
    Choose the right time for posting


    5. Get more customers from Instagram by posting frequently
    In order to keep the followers that you have attracted, you will have to post frequently, but don't go overboard. If you have a load of photos that you would like to share, make sure that you distribute them over several days or weeks. You have to find the right measure. Nobody would like to see their news feed flooded by your photos, so you might even get unfollowed by some customers if you overdo it.

    6. Be aware of the importance of your Instagram Bio
    Your bio should include some relevant branded hashtags, links and a call-to-action. Your Instagram bio is the equivalent of your home page, so make sure that what you are presenting to potential customers is what they would like to see. Make sure that you do not appear too distant or too desperate for attention. Some people even include that they are in for "follow swapping". But, think carefully before you do something like that - Should you really buy Instagram followers?

    7. Ask questions in your photo captions
    This is a very simple, yet effective way to engage your customers. When you incorporate question in your caption, people are more inclined to like and comment. Their engagement is what you are looking for and it can help you turn the prospective customers into real-life customers of yours.

    8. Host a giveaway or a contest
    One of the best ways to boost engagement and attract new followers is by hosting a contest or a giveaway. You can decide which option is more suitable for you and the business you are presenting on Instagram. Post a photo of an item or service you are giving away and let the people compete for it. Just don't forget to add #contest or #giveaway and spread the word about your action on Facebook and whatever social platform you use.

    9. Why not invest in Instagram advertising?
    Instagram is a Quality social mediaquality social media perfect for advertising. And there is nothing wrong with investing some money in your Instagram profile promotion. By using Facebook Ads Manager or Power Manager, you can push your content in front of the right people. Any of the two options let you be very specific when targeting your audience, so you are not wasting your money on advertising in front of people who don't need your products at all.

    follow us on instagram
    Why not invest in Instagram advertising?


    10. Keep an eye on your competitors
    This is a rule of thumb for any business and any campaign you are in charge of. On Instagram, you can see who the people following your competitors are and what influencers are posting for them. Why not take a leaf from their book from time to time and get more customers from Instagram?

    And finally, whatever you do, make sure you DO NOT spam and DON'T auto-message every follower! Instagram might even shadowban or ban your account for that.
  • Social Media Has Become An Integral Part Of Our Lives

    Social media has become an integral part of our lives. Facebook, Instagram, Twitter, etc are some channels we all are familiar with and are using these to quite an extent. But on days we find that some of the posts have us getting affected by them. This is a negative factor which comes to light while using social media. We should be careful and not depend on it for everything.
    There are some ways in which you can make sure that social media is used for the purpose it was meant to be- “to connect and learn”. Follow these simple steps to avoid getting your time ruined by social media.

    How to stop social media from ruining your life - Know that not everything is true

    We have seen people posting pictures and showing all the fun they are currently having in their life. This made me think that all is not always good. There are ups and downs which are a part of everybody’s life. So don’t believe everything people post on their social handles.

    Nobody is perfect
    nobody is perfect

    This is an over-rated phrase but is so true. Everybody has positives and well as negatives, its just matters what we want to focus on. Many people are good with interaction and building relationships while others are more detail-oriented and observe things. Both are good in their own way. So know that what you see and assume to be perfect, isn’t.

    Stop comparing
    The most common mistake which makes us suck the fun out of our own lives is that we compare. This is how we are raised. But it can be avoided by knowing our own worth. Comparison never helped. There is a fine line between comparison and taking inspiration and doing things. Know the difference.

    Stop scrolling

    stop scrolling

    Social media is a platform which just entangles you and you are not able to get out of it. Stop scrolling through your Facebook feed it won’t add value to your life. It is a total waste of time waste. Deep inside you know this fact but whenever you find yourself getting too engrossed in the scrolling procedure we say take a pause and remind yourself about the pending tasks which need your immediate attention.

    Stop envying

    After comparison next step Is envy. Jealousy and envy degrade your thought process. It builds up a negative aura around you and sooner or later people realise this fact about you and in exchange you start attracting more people towards you.
    Stay away from negativity and focus on yourself. Build up a skill.

    Take a hint
    After a while and we have spent some time on Instagram we start noticing that posts are getting repeated. This is a sign that you should immediately withdraw and stop scrolling further. This is something which takes too much of your time.

    Don't get involved in negative comments
    Trolling is a part of today’s world. People find it very easy to comment on someone’s post and say mean things about them. Stay away from such behaviour. Don’t post and don’t read such content. Instead read blogs which are of your interest.

    Haters gonna hate

    comments - haters gonna hate
    Last but not least remember that haters are gonna hate. You should focus on living your life to the fullest. Spend your time and energy on people who matter to you the most and the world will be a beautiful place.
    So these are some ways through which you can avoid getting sucked into the vicious circle of social media. Connecting is necessary but not getting stuck into it.

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